There's a new beauty sale announced every other week online—it's great, not complaining—but if there's one major shopping blowout we look forward to all year, it's the Nordstrom Anniversary Sale. For three and a half weeks every July, the retailer cuts prices across the board, spanning fashion, home, accessories, and beauty. It's such a big deal, in fact, the website crashed last year as soon as its cardholder presale started.
Once you see the discounts it's obvious why. This isn't a stockpile of stuff that can't sell. Instead, you'll find exclusive gift sets (that many bargain hunters have been known to buy and hoard until the holidays), big-ticket brands that rarely ever offer deals (like Diptyque and La Mer), and tons of cool indie lines you can test for a fraction of the cost—sometimes for more than 50 percent off. There's literally no catch except for the fact that with a total of 450 products to sift through, narrowing the options down can be daunting. That's why our beauty editors combed through each and every deal to narrow down the list to absolute best deals. Nordstrom Rewards Members get early access from July 12 through July 19, while the official sale runs from July 20 to August 5 for the rest of us. Start planning your list from the 2018 Nordstrom Anniversary Sale now—things will sell out fast.
"I'm a sheet-masking fool and use one almost every day to hide the bit-too-much-wine, not-enough-sleep situation that very regularly manifests on my face. I love this six-piece kit, which includes options for your eyes, lips, face, and feet, because it makes having a masking moment so freakin' easy. I stash them in the fridge so they're extra cold and depuffing, then pop one on first thing in the morning. Sometimes, I'll even pull double-duty by applying the eye gels first and layering the full-face mask on top. My God, complete transformation after just 10 minutes." —Maureen Choi, beauty editor